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Edge on EDA

EVE’s Events Season Gets Underway

Tue, 2012-01-24 11:36 — administrator

Cindy Wilson, Marcom Manager, EVE

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It’s only January, but EVE’s event calendar for the first half of 2012 is filling quickly. We kicked off the year with a presentation by Luc Burgun, EVE’s president and CEO, at the 14th Annual Needham Growth Stock Conference January 10. This was the first time we were invited to participate and we were delighted. From all accounts, his presentation was well received.

Pondering the Next Big Idea

Mon, 2012-01-09 08:23 — administrator

Lauro Rizzatti, General Manager of EVE-USA

Not long ago, I overheard a thought-provoking exchange related to the demise of a beloved cultural icon. This conversation gave me pause to consider what intriguing new application is coming next that will displace another symbol of popular culture, much like what’s happened to local book and video stores or hard-wired landline phones. I’m sure some clever entrepreneur is already designing an enabling technology to open a new world for us, beyond our current habits. Gone may be a beloved local store or pink Princess phones, but consider the access to a variety of new adventures offered by these future innovations.

Mentor Looks Good

Fri, 2012-01-06 15:29 — Gabe Moretti

Last November Mentor reported its third quarter fiscal 2012 revenue and showed a nice increase both when compared with the same period the previous year and as compared with the previous quarter. If this trend continues Mentor is on track to break the $1 billion revenue mark for its 2012 fiscal year.

Coming Full Circle

Thu, 2011-12-15 08:26 — administrator

Ron Burns, Vice President of Sales EVE

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rburns@eve-usa.com

We have a running joke in the EVE office in San Jose, Calif., that our children will keep us employed. The truth is, we’re not far off. Our kids are the driving force behind the development of new technology. They are using social media and downloading videos as forms of communication, networking and entertainment, and it’s a constant barrage on an already overworked Internet.

Accellera and Open SystemC Initiative (OSCI) Approve Merger

Tue, 2011-12-06 14:44 — Gabe Moretti

After over a year of negotiations tha became intense about six months ago, Accellera and the Open SystemC Initiative (OSCI) announced that their members and Boards have approved their merger, and they have united to form Accellera Systems Initiative. The new name acquiesces both groups who strongly wanted to maintain some identity even after the merger. Accellera is by far the organization with the most IEEE standard and the wider interest in EDA. Thus the web presence of the newly formed consortium will remain "Accellera". The new organization leverages the complementary efforts of both organizations and is chartered to create comprehensive system-level and semiconductor design standards to benefit the electronic design community by facilitating efficient collaboration among its worldwide members.

What Is Up With Social Media?

Wed, 2011-11-30 09:59 — administrator

Cindy Wilson

A commonly asked question I hear all the time is: "What is up with Social Media?" As well as, "Is this just another phase?" And, "Do companies need to get on board or just ride it out?"

The answer to all is YES; your company needs to be established with Facebook, Linkedin, Twitter and YouTube for it to be considered current in Marketing now-a-days. Every year the cost/return to traditional Marketing will continue to decline. In 5 years time, it will just be the way things are done.

Emulation for the People?

Tue, 2011-11-15 13:15 — administrator

Lauro Rizzatti, General Manager of EVE-USA

This week at EDSFair in Japan, EVE is demonstrating the latest addition to its ZeBu family of fast emulation systems, ZeBu-Blade2. This next generation emulator couldn’t have arrived at a better time, as the verification community searches for innovative solutions for the challenges of System-on-chip (SoC) realization, where emulation now plays a key role.

The Right Skill for the Job, the Right Tool for the Job

Mon, 2011-10-31 14:23 — Nanette Collins

A friend recently had a complete set of dinnerware shipped from one coast to the other. Her story reinforces the old adage that you need to have the right skill for the job and the right tools.
Her shipment of chartreuse-colored –– that funky color halfway between yellow and green –– dishes, designed by Russel Wright in the 1950s is highly collectable and some that have never been used, were given to her when her aunt died. More important, they’re as usable and functional as they’ve ever been.

Emulation is Central to the Entire Design Cycle

Tue, 2011-10-11 10:26 — administrator

Lauro Rizzatti, General Manager of EVE-USA

It’s hard not to gloat when one of the biggest companies in EDA corroborates what we’ve been saying all along: Emulation is the central part of the entire design cycle.
Yes, that’s exactly what Cadence’s executives said during its most recent earnings call, as they described the early success of a newly introduced product built around emulation to support virtual co-verification and rapid prototyping.

Finding Success in EDA

Thu, 2011-09-29 14:43 — administrator

Luc Burgun, CEO and President, EVE

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It’s been a while since any EDA pundit compared our market niche to Microsoft. Sure, Microsoft dominates the computing software market segment, while our industry has four major players. Yet, there are similarities. It’s time to dust off this comparison for another look, especially as chip designs get more complex and time-to-market pressures more intense.